As Director of Marketing and Communications, you will be responsible for internal and
external communications, as well as leading and implementing the marketing and
communications strategy including content creation and branding.
Responsibilities
- Lead the development and implementation of a cohesive marketing plan to increase
brand awareness, ensuring it is aligned with CBPN’s business goals and key initiatives - Provide advice, strategic direction and leadership to the Executive Committee for
CBPN’s communications, event management, media and marketing initiatives,
ensuring alignment with the Network’s mission - Manage the implementation of communication messages via the media, print
publications, CBPN website, and social media platforms (Twitter, Instagram,
LinkedIn, and Facebook) - Create and implement a media relations strategy related to enquiries, press materials,
interviews and issue/crisis management - Work in conjunction with the Director of Funding Partnerships to allocate funding
accordingly, develop and implement content creation and branding strategies, while
managing project costs - Liaise with marketing vendors to deliver measurable creative strategies and complete
project deliverables in a timely manner - Any other duties related to the work of the Director of Marketing and Communications
Key Skills & Competencies
- 1-3 years of experience in communications and/or marketing (previous experience
working at a marketing agency is an asset) - Highly developed oral and written communication, problem-solving, and multitasking
skills - Possess an excellent command of the English language, both verbal and written
- Extensive knowledge of multiple digital platforms and public relations strategies
- Experience in developing promotional products and implementing communication
strategies as they relate to diversity, inclusion, and anti-Black racism is an asset - Ability to organize content and maintain consistent branding across all media platforms
- Ability to manage multiple projects from inception to completion
- Strong demonstrated experience in writing, editing, design, and production of print and
electronic communications - Organized creative self-starter with the ability to manage multiple projects with
competing deadlines - French/English bilingual skills is an asset